Rabu, 16 Mei 2018

Peningkatan pada Kebijakan Privasi dan Kontrol Privasi

Google
Updating Our Privacy Policy
Bulan ini, kami memperbarui Kebijakan Privasi untuk memudahkan Anda memahami apa saja informasi yang kami kumpulkan beserta alasannya. Kami juga mengambil langkah-langkah untuk meningkatkan Pemeriksaan Privasi dan kontrol lain yang kami sediakan untuk mengamankan data dan melindungi privasi Anda.
Tidak ada yang berubah pada setelan saat ini atau cara pemrosesan informasi Anda. Kami hanya mengubah cara kami mendeskripsikan praktik kami dan cara kami menejelaskan opsi yang Anda miliki untuk memperbarui, mengelola, mengekspor, dan menghapus data.
Kami membuat pembaruan ini karena diterapkannya peraturan perlindungan data yang baru di Uni Eropa, dan menggunakan peluang ini untuk melakukan peningkatan kualitas bagi pengguna Google di seluruh dunia.
Kebijakan Privasi dibuat lebih mudah dipahami
Struktur lebih sederhana & bahasa lebih jelas
Kami memperbaiki navigasi dan susunan kebijakan untuk mempermudah Anda dalam menemukan hal yang dicari. Kami juga menjelaskan praktik kami secara lebih detail dan dengan bahasa yang lebih jelas.
Video & ilustrasi deskriptif baru
Sering kali penjelasan visual lebih mudah dipahami daripada teks saja, jadi kami telah menambahkan video dan ilustrasi singkat di seluruh kebijakan.
Kontrol privasi tersemat
Kami telah mempermudah proses untuk langsung membuka setelan utama dari kebijakan, sehingga membantu Anda dalam membuat pilihan terkait privasi.
Revisi kebijakan tersedia di sini dan akan berlaku pada tanggal 25 Mei 2018.
Meningkatkan kontrol privasi Anda
Dalam setahun terakhir, kami telah memperbarui Aktivitas Saya agar Anda dapat mengakses dan mengelola data di Akun Google dengan lebih baik. Kami juga telah meluncurkan Dasbor yang didesain ulang, sehingga Anda dapat melihat ringkasan produk yang sedang digunakan serta data yang terkait dengan lebih baik.
Bulan ini, kami telah memperbarui Pemeriksaan Privasi dengan ilustrasi dan contoh baru untuk membantu Anda mengambil keputusan yang lebih baik tentang kontrol privasi utama. Dan karena kami memahami bahwa preferensi Anda mungkin berubah seiring waktu, Pemeriksaan Privasi yang baru memungkinkan Anda mendaftar ke pengingat rutin untuk memeriksa setelan privasi.
Untuk mempelajari lebih lanjut hal ini dan kontrol lainnya untuk mengelola privasi, kunjungi Akun Google Anda.

Minggu, 13 Mei 2018

Improvements to our Privacy Policy and Privacy Controls

Google
Updating Our Privacy Policy
This month, we're updating our Privacy Policy to make it easier for you to understand what information we collect and why we collect it. We've also taken steps to improve our Privacy Checkup and other controls we provide to safeguard your data and protect your privacy.
Nothing is changing about your current settings or how your information is processed. Rather, we've improved the way we describe our practices and how we explain the options you have to update, manage, export, and delete your data.
We're making these updates as new data protection regulations come into effect in the European Union, and we're taking the opportunity to make improvements for Google users around the world.
Making our Privacy Policy easier to understand
Simpler structure & clearer language
We've improved the navigation and organization of the policy to make it easier to find what you're looking for. We've also explained our practices in more detail and with clearer language.
New descriptive videos & illustrations
Often a visual description is easier to understand than text alone, so we've added short videos and illustrations throughout the policy.
Embedded privacy controls
We've made it easier to jump to key settings directly from the policy, helping you make choices about your privacy.
The revised policy is available here and will take effect on May 25, 2018.
Improving your privacy controls
Within the past year, we updated My Activity so that you can better access and manage the data in your Google Account. We also launched a redesigned Dashboard, which allows you to easily see an overview of products you're using and your data associated with them.
This month, we've updated our Privacy Checkup with new illustrations and examples to help you make more informed choices about your key privacy controls. And since we understand that your preferences may change over time, the new Privacy Checkup enables you to sign up for regular reminders to check your privacy settings.
To learn more about these and other controls to manage your privacy, visit your Google Account.

Selasa, 20 Februari 2018

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Jumat, 22 Desember 2017

Gemscool Game Choice 2018

Ayo ikuti event Gemscool Game Choice 2018,
Pilih game kesukaan kamu yang kamu inginkan untuk dimainkan kembali di tahun 2018
bersama teman - temanmu.

22 Desember 2017 - 5 Januari 2018

Raih kesempatan untuk memenangkan Smartphone keren di awal tahun 2018






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Jumat, 15 Desember 2017

Grow Your Sales Using Facebook Lookalike Audiences

Let's talk about your ideal subscriber. We'll call her Sally. She has all the traits of a real top performer when it comes to your mailing lists. She opens nearly every email, clicks your links  regularly, offers feedback when requested, and has ...

Grow Your Sales Using Facebook Lookalike Audiences

Finding a similar audience to your own with Facebook Lookalike

Let's talk about your ideal subscriber. We'll call her Sally. She has all the traits of a real top performer when it comes to your mailing lists. She opens nearly every email, clicks your links  regularly, offers feedback when requested, and has even purchased a few of your products. Subscriber Sally is la crème de la crème of your email subscribers.

We know what you're thinking right about now — "Wouldn't it be amazing if I had an entire list of Subscriber Sallys?" And without a doubt, that answer is a resounding yes! Sally is your dream subscriber. She's active, engaged, and she converted. She’s the total package!

So let's talk about how to find more Sallys to add to your list, or find people like her you can sell to.

How do I find more people like my top subscribers?

You could grow organically by guest posting on similar websites where your current subscribers hang out, going on the podcasts popular with your subscriber base, and even by running share contests.

Or … You can let Facebook and FeedBlitz work their magic and locate your expanded audience for you.

How? By pairing FeedBlitz's Engagement Filters with Facebook's Lookalike Audience advertising, a tool designed to target Facebook users whose interests and demographics match or look like a list you provide.

The great part about this is FeedBlitz and Facebook have done all of the hard work for you.

Beginning with a Facebook Custom Audience

To build a Lookalike Audience in Facebook to find people like Subscriber Sally, you first need a Custom Audience of your current Subscriber Sallys. A Facebook Custom Audience identifies people who are already within your reach, in this case those who are already on your mailing list.

To build your Custom Audience, Facebook needs at least 100 email addresses from your mailing list. In your Facebook Ads Manager, select the Audiences tab and upload your list as a Customer List. Facebook will then create your Custom Audience.

The key is figuring out which email addresses to upload.

Finding Your Best Subscribers

This is where FeedBlitz's Engagement Filters come into play. Target your active, engaged subscribers, your Hot List – aka your Subscriber Sallys – so your Facebook ad gets in front people who behave like your top subscribers.

There's no need to sort through endless spreadsheets finding your top subscribers. Choose how far back you would like to track activity, go through a few clicks, and our Engagement Filters will take care of the rest.

To easily find and export a copy of these super engaged subscribers, navigate to the Subscribers tab of your main menu. From here, select Groups – New Group – Active Subscribers. Select which list you would like to pull from, or you can choose to pull from all your lists if that makes more sense, and create your group. We suggest using the Hot List as a great place to start.

Once completed, export your group and get ready to upload to Facebook.

Bringing It All Together

After creating your Custom Audience, now use Facebook's Lookalike Audience to target people who are like Subscriber Sally, while skipping over those who aren't.

In your Facebook Ads Manager, select Tools – Audience – Create an Audience – Lookalike Audience. You'll use the Custom Audience of email subscribers previously created to create this list.

It can take up to a full day for Facebook to scan its over 1 billion daily active users and find those who most closely match the people on your list. Once your Lookalike Audience is ready, and you've created your ad, you're on your way to targeting an audience who looks, behaves and quite possibly thinks like your most active, engaged subscribers.

How can I use a Lookalike Audience?

How you use Lookalike Audiences depends on your ultimate objective. For example:

  • If you're a blogger who monetizes their mailings, a Lookalike Audience can reach potential new active subscribers and site visitors.
  • Content marketers can increase sales of a flagship course or your latest book by using a Lookalike Audience to reach people like those who've already purchased from you.
  • Small businesses can use a Lookalike Audience to sell to people who mirror their most active customers.

These are only a few examples of working with Engagement Filters and Lookalike Audiences. Our team would be more than happy to brainstorm with you on the best possible use for your own needs. Send us an email at support@feedblitz.com, and one of our email experts will be in touch.

Growing your email list with new subscribers is good.

Finding and selling to new customers is better.

Using FeedBlitz and Facebook together to find people who are active, engaged, and have the highest potential to convert? Is awesome.

As always if you have any questions regarding any of the features mentioned above, please don't hesitate to let us know. You can email, chat, check out our Help Forum, or give us a call at 1.877.692.5489. Our Support and Sales Desk is available Monday – Friday from 9 am to 5 pm US Eastern.

       
 
 
   
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